After realizing many of their constituents and employees did not know about the USD 308 endowment fund, the leadership team put a renewed focus on growing their “forever funds.” Now every USD 308 employee can opt to make automatic contributions each pay period. They also increased their endowment’s profile by participating in Match Day, and they are actively encouraging gifts to the fund for teacher recognition and other milestones. The endowment fund has supported programs like the district honor choir and the International Baccalaureate program, and has purchased library books for every building in the district.